As women approach their 40s, their approach to appearance often evolves, reflecting a blend of confidence, self-awareness, and personal style. I am 38 and I see how important it is to be healthy, sleep at least 7 hours, and eat healthy food!

Firstly, skincare becomes paramount. Women in their 40s tend to focus on skincare routines that prioritize hydration, anti-aging, and overall skin health. This may include investing in quality skincare products such as moisturizers, serums with antioxidants and collagen-boosting ingredients, and sunscreen to protect against sun damage. Honestly, I do really spend a lot on it, and 1/5 of my salary goes to beauty routine.

Haircare also plays a significant role. Many women opt for styles that are easy to maintain yet stylish!

Physical fitness and overall health are increasingly prioritized. I am focusing on a balanced diet rich in antioxidants, vitamins, and minerals to support skin health and energy levels.