1. The "Transitional Object" Effect and Psychological Comfort
From a psychological perspective, stuffed animals, and especially teddy bears, are a classic example of a transitional object. This concept, coined by psychoanalyst Donald Winnicott, describes an object that helps a child transition from complete dependence on their mother to independence.

Safety: The soft, pleasant texture of a toy provides a feeling of comfort, security, and stability. It replaces warmth and touch when adults are not around.

Nostalgia: For adults, a teddy bear becomes a direct bridge to memories of a carefree childhood. It's a gift that carries the emotional weight of the "past," evoking the warmest feelings.

2. Visual Appeal: Big Eyes and Clumsiness
Teddy bears are often created according to the principles of the so-called "Baby Schema," which evokes a natural instinct to care for a child:

Round head and large eyes: This triggers our brains to respond with tenderness, activating the same pleasure centers as when looking at a baby.

Clumsy appearance: Soft, voluminous shapes create the illusion of vulnerability, encouraging the desire to hug and protect. They fit perfectly in a hug.

3. Cultural Heritage and History of Teddy
The popularity of the teddy bear has clear historical roots associated with US President Theodore "Teddy" Roosevelt:

Legend: In 1902, Roosevelt refused to shoot a small, tethered bear during a hunting trip, deeming it unsportsmanlike. This story was published in a cartoon, which inspired toy manufacturers to create the "Teddy Bear."

Symbolism: Since then, the teddy bear has become a symbol of kindness, compassion, and nobility, firmly entrenched in Western culture as the ideal gift.

4. A Universal Gift
A soft teddy bear is one of the few gifts that is considered appropriate at all times and for everyone:

For children: A classic toy for sleeping and playing.

For adults: An excellent gift for expressing romantic feelings (for Valentine's Day) or congratulating the birth of a child. It conveys the message: "I care about your comfort and want you to feel cozy."

As a decorative element: Large teddy bears serve as part of the interior, adding warmth and coziness.

Conclusion:

The secret to the popularity of soft teddy bears lies in their ability to satisfy our deepest psychological needs for comfort, security, and emotional connection. They are silent but reliable companions, nonjudgmental and always ready for cuddles. They are not just a toy, but an emotional investment in comfort.